In the ever-evolving business and technology landscape, consulting has emerged as a thriving industry, providing specialized expertise to organizations seeking solutions to complex challenges. Consulting allows professionals to leverage their skills and experiences to guide businesses, startups, and entrepreneurs toward growth and success. Matthew Goldman is a seasoned consultant who has carved a niche in the FinTech industry as the founder of Tavi, a boutique consulting firm specializing in technology and product development.
With a diverse background encompassing technology, finance, and entrepreneurship, Matthew Goldman embarked on an extraordinary journey from startup executive to a sought-after consultant. His unwavering dedication to understanding the intricacies of credit and debit card issuing in the FinTech realm set him apart as a go-to expert in this domain. Armed with this unique skill set, he ventured into the world of consulting, armed with a vision to assist others in navigating the complexities of the financial technology landscape.
In this insightful interview, we had the privilege of engaging candidly with Matthew Goldman, delving deep into the experiences and insights that have shaped his consulting career. During the discussion, Matthew shares the pivotal moments that led him to establish his consulting practice and the strategic approach he adopted to build a thriving consulting business.
The Journey to Consulting:
Matthew’s journey into consulting began with a strong foundation in technology and finance. With experience as a CEO and CTO in various startups, he honed his skills and developed a deep understanding of the FinTech industry. Recognizing the opportunity to leverage his expertise to help others, he transitioned into the consulting world, paving the way for a successful consulting career.
Finding Your Niche:
One of the crucial factors that contributed to Matthew's success was finding a niche that aligned with his skills and interests. He chose to specialize in credit and debit card issuing within the FinTech industry, establishing himself as an expert in this domain. By narrowing his focus and becoming a go-to consultant in this niche, he attracted clients who sought his unique expertise.
Building a Strong Personal Brand:
Matthew understood the importance of building a robust personal brand to grow his consulting practice. He achieved this by sharing his knowledge through a newsletter called "Cards FTW." He gained recognition and credibility by offering valuable content and positioning himself as a thought leader in the industry, resulting in leads and new clients.
The Importance of Networking:
Networking played a pivotal role in Matthew's consulting journey. Rather than merely collecting business cards, he emphasized building meaningful connections and nurturing relationships over time. By being consultative in his interactions and genuinely understanding potential clients' problems, he gained their trust and loyalty, leading to referrals and new business opportunities.
Patience and Persistence:
Matthew stressed the significance of patience and persistence in the consulting business. The sales cycle for consulting services can be lengthy, requiring consistent nurturing of leads over time. Matthew successfully built solid partnerships and gained loyal clients by remaining patient and persistent.
Is Consulting Right for You?
Matthew provided invaluable advice for aspiring consultants on determining if consulting is the right career path. He emphasized the importance of having a unique skill set, self-motivation, and the ability to excel in sales and marketing. Additionally, considering the stage of one's career is essential, as specific consulting roles may require more experience and gravitas.
Matthew’s journey from entrepreneur and startup executive to successful consultant provides valuable lessons for aspiring consultants. By finding a niche, building a strong personal brand, emphasizing networking, and demonstrating patience and persistence, individuals can lay a solid foundation for their consulting business. Success in consulting comes from expertise, building meaningful relationships, and providing value to clients. With the right approach, determination, and focus on problem-solving, a successful consulting career awaits those willing to take on the challenge.
Key Findings:
Here are several key findings for building a successful consulting business:
- Specialization Matters: Finding a niche and establishing oneself as an expert in that area is crucial for attracting clients with specific needs. Specialization allows consultants to offer targeted solutions and stand out in a crowded market.
- Thought Leadership Drives Branding: Building a strong personal brand through thought leadership and valuable content can increase visibility and generate client inquiries. Sharing knowledge and insights through newsletters, blogs, or social media platforms can establish credibility and trust with potential clients.
- Relationships are Key: Networking and building meaningful relationships with potential clients are essential for generating leads and referrals. A consultative approach, focused on understanding client's needs and providing value, creates a foundation for lasting partnerships.
- Patience and Persistence Pay Off: The consulting sales cycle can be lengthy, requiring patience and persistence in nurturing leads over time. Building a consulting business is gradual, but the rewards are worth the effort.
- Understanding Your Unique Value: Consulting success depends on more than expertise; it requires self-motivation and sales abilities. Understanding one's unique value proposition and effectively communicating how it benefits clients is crucial.
Are you considering a career in consulting or seeking to grow your existing consulting business?
Matthew Goldman's journey and insights offer valuable guidance for success in this dynamic industry. Embrace the power of specialization, build a solid personal brand, and prioritize meaningful networking to attract clients and create lasting partnerships.
Remember, patience and persistence are key in the consulting world. Take the time to nurture leads, foster relationships, and deliver exceptional client value. With the right approach and a focus on problem-solving, you can carve your niche in the consulting realm and make a significant impact in the business landscape.
Whether you are an aspiring consultant or a seasoned professional, take inspiration from Matthew Goldman's story and apply these lessons to elevate your consulting practice to new heights. The path to a thriving consulting career begins with a commitment to excellence, a passion for helping others, and a determination to make a difference.
Start your Mylance journey today and unlock the doors to success in consulting. Embrace the opportunities that await you and embark on a fulfilling and rewarding consulting career.
Written by:
Every Mylance team member has done consulting. We're experts, and we've seen what consulting enables: more time with our families, traveling the world, more time on passion projects, or to start that business we've been dreaming about.